About
the Program
The program is meant for candidates looking to start a career in digital marketing or enrich their expertise in digital marketing. The program provides training with work experience on live projects.
The candidates will get a chance to work with GenY Medium clients which encompasses a range of national brands and funded startups such as Apollo Group brands, Heritage Foods, Manipal Cigna Health Insurance, Welspun Flooring and many more.
Post the completion of the program, the candidates will receive a certificate of completion of Digital Marketing Training and may be offered full time roles with the company. They might also receive recommendations to join brands working with GenY Medium as per availability.
Program Structure
Duration – 3 months
Eligibility Criteria
- Graduate in any discipline with a willingness to begin a career in digital marketing.
- Corporate Marketing Professionals looking for improving their skills in digital marketing
Entry Process
- Registration – Apply with your CV
- Pass the assessment test
Assessment Test
Following aspects will be evaluated during the assessment:
- General Aptitude
- Ability to use Microsoft Excel
- Verbal and written Communication
Certification
To be provided after successful completion of the program.
Fees
₹ 60,000/- for the entire course
Scholarships
Based on the assessment test, candidates with less than 2 years of experience will be offered up to 75% scholarship.
The scholarship doesn’t apply for Corporate sponsored professionals
Curriculum
The curriculum is designed keeping the in-service requirements for a candidate to manage digital marketing for brands.
The training is imparted by senior digital marketing professionals from GenY Medium who have the experience of
guiding digital strategy for some of the largest enterprises in the country.
The program will consist of 2 parts:
Digital Marketing Training
Structured Training Sessions covering aspects related to Social Media, Digital Advertising and Search Engine Optimization over the 3 months.
Practice Sessions for Live Projects
You will get the opportunity to work on live projects under the guidance of experienced digital marketing professionals. This module will be optional for corporate professionals, they can continue to work with their parent companies and implement the knowledge imparted during the training sessions.
Digital Advertising
Digital Advertising
Digital Advertising
About the trainers
John Deo
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John Deo
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John Deo
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John Deo
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Expectations
during the Program
- 80% Attendance for the training is mandatory – No certificate in case attendance criteria is not met.
- 1 Leave during the month is allowed
- Time: 9:30 to 6:30
- Candidates need to follow all general HR Policies
