ABOUT GHR INFRA GHR Infra epitomizes the philosophy of 'Building Responsibly' that comes from their core belief of always doing the right thing. Their work revolves around creating smart & sustainable living through quality infrastructure with immense passion. They invest in spearheading innovation, thus helping their customers achieve their dream lifestyle. They are a reputed real estate brand with promising on-time deliveries.

ABOUT GHR CALLISTO GHR Callisto is a premium smart home project by GHR Infra focussing on providing a 'Smart Life in Nature'. Spread across an area of 8.3 acres in the heart of Hyderabad, this smart and sustainable community is a perfect heaven for techies and next-gen home-buyers. With 4 towers, a 70% open area, a 50,000 sq. ft clubhouse and 40+ modern amenities, etc, it is an upcoming community that aims to impress and supersede the rest.

OUR SOLUTION We offered an integrated solution for brand awareness and lead generation through performance marketing and brand building for GHR Callisto. Through this ad film, we focussed on demonstrating the true value proposition offered by a smart and sustainable home to potential customers. Through our digital marketing efforts, we showcased the lifestyle at GHR Callisto as futuristic, smart, sustainable and amenity-rich.

OUR TAKE ON THE PROJECT It was a thrilling roller coaster ride for us. We worked under short timelines, turning chaos into coordination across teams. We took a detailed approach to every aspect of the film from actors to props and managed last-minute script modifications to accommodate it all within one shooting day. Also, working with a child actor wasn't really easy. Shooting this film has been a great experience, a feather in our cap and our proud showcase. - Pooja Melwani     Accounts Lead

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